Marketing Consultant for Strategic SEO & SEM Services
Ellen Vargas Virkkala - Digital Marketing Expert
Is Your Business Visible Through Search Engine Marketing?
Engine Optimization Is More Than Just Visibility
SEM Services for Businesses That Want Results
Marketing Services Backed by Strategy and Expertise
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Freelance Digital Marketing Services for Strategic Growth
Your business deserves more than generic strategies. With my freelance digital marketing services, you get personalized support that combines paid advertising, SEO, and content strategy tailored to your goals and market.
Every project starts with in-depth research and clearly defined KPIs, ensuring that every campaign is data-driven and results-oriented. Whether you’re aiming to boost visibility, generate leads, or grow your brand, I’ll help you get measurable results without the agency overhead.

Why Choose a Freelance Digital Marketing Consultant for Your Business?
Clear Communication
I work in a simple and transparent way, so you always know what’s happening.
Up-to-Date Expertise
I stay current with the latest digital marketing trends to keep your business ahead.
Personalized Service
I provide close, one-on-one support tailored to each client’s needs.
Custom Strategies
I craft strategies that align with your business goals and support sustainable growth.
How can I help you?
SEO Marketing

SEO (search engine optimization) is one of the most essential areas of organic marketing. It helps businesses improve their visibility in search engine results.
Search Engine Marketing (SEM)

Google Ads is the most common platform for search engine marketing. With it, you can target your ads based on keywords, locations, and audience segments.
Digital Marketing in Finland: Challenges and Opportunities
The Finnish market offers both challenges and unique opportunities in digital marketing. I understand the local landscape and its nuances, which helps me design strategies that are not only competitive but also deliver real results.
Digital marketing requires constant adaptation to change, that’s why I’m committed to ongoing learning and growth. My current studies at Centria University of Applied Sciences, focused on international business and economics, support my development and provide a strong foundation for strategic marketing planning.
Frequently Asked Questions
What’s the Difference Between Organic Marketing and Search Engine Marketing?
Organic marketing is based on unpaid strategies like SEO and content creation, while search engine marketing (SEM) uses paid ads such as Google Ads to gain visibility in search results.
How Fast Can I Expect Results from Paid Search Ads?
With paid search ads, you can see results almost immediately after launching your campaign. Unlike organic marketing, which takes time to build visibility, SEM delivers fast traffic.
Can I Use Organic Marketing and Paid Search Together?
Absolutely! Combining both strategies helps you build long-term organic growth while also achieving quick wins through targeted paid ads.
How Do I Choose the Right Keywords for Search Ads?
Choosing keywords is based on audience behavior and competitor analysis. I can help you with this through keyword research — one of the services I offer. If you’d rather do it yourself, I can also guide you through the process step-by-step and help you keep your strategy up to date.
How Do I Measure the Success of Organic Marketing?
It’s important to understand that SEO doesn’t bring instant results. Organic strategies take time and patience, with results appearing mid- to long-term. But once your SEO starts working, you get the snowball effect: consistent growth in high-quality traffic. Done well, organic growth is sustainable and brings excellent long-term ROI.